4 Critical Business-Running Tips for Consultants

tools to help your business run

How do you set yourself up for success as an independent consultant/small business owner?

In my opinion, success is a multi-layered thing.

It’s not just about how many clients you have, how big your bank account is or how well you manage your time, it’s about the foundational systems you need to develop to see you through the long haul.

While some of these systems will need to be tweaked over time as your business grows and as technology changes, the basics should always be something you can count on.

When […]

The power of affiliate partners

Hands clasping

 

You’ve heard the saying, “No man is an island,” and no business is either, for that matter!

I don’t know of any business out there that isn’t dependent on different partnerships and promoting relationships that help business grow and thrive.

When it comes to a consulting business, it’s no different.

I’ve written before about how important networking is to the trajectory of your business. And having affiliate partners is like taking the next logical step from networking. In fact, many of those in your business network would probably love to help you spread […]

6 proven strategies for using corporate workshops to build your consulting business

In the world of consulting to corporate clients, it’s better to create a full suite of offerings, rather than be known as a one-trick pony. Otherwise, you’re shooting yourself in the foot because you won’t be able to provide enough deliverables to scale effectively. Corporate workshops are one of the highest ticket services you can provide.

  • By leveraging your Intellectual Property (IP), you set yourself up to land 1000-day corporate clients. You can even license your curriculum to others to deliver and use.
  • This allows you to create multiple income revenue […]

4 Key Elements for Creating a Powerful Brand

Laura Beauparland and clients
By guest blogger Laura Beauparlant of Lab Creative

Many businesses lack brand clarity and design, and as a result, they fail to break through the noise and carve a valuable place within their market.
Below I have outlined my top 4 key elements for creating a powerful brand that connects with your audience.

1. Client Experience

The world is changing quickly, and the number of people starting small businesses or going out on their own as a solopreneur is growing. In order to stand out in a saturated market, you will have to […]

Warm up your cold calls now

woman's hands on computer keyboard
Making cold calls or sending cold emails are typically the last thing any entrepreneur wants to do.

On the flip side, most would-be clients don’t want to receive information from someone they don’t know.

But corporate client prospecting doesn’t have to be that challenging.

The good news is, you can spend ALL your time in what I call the “no cold calling zone”.

It’s a place from which you can generate leads without feeling salesy (and without your clients feeling like Herb Tarlek, the fictional slimy salesman for WKRP in Cincinnati TV […]